AltoPeople is a new consulting firm in Australia. The principal already worked with clients throughout the country but needed a site to tell them all the services she now offered. I developed a framework for the website content and wrote the language, finding the sweet spot between consulting jargon and dumbed-down pablum.

My client and the designer were in South Australia. I was in the Bay Area. No matter. Through online collaboration and Skype video calls, we worked well together – and quickly. Location is no longer a factor in worldwide project management..